The sales results of the five-day Thanksgiving holiday weekend proved that physical retailers in the United States may be in dire straits, but stores can still win big. And as Hans Klis reports, retailers are tapping into mobile technology such as augmented reality (AR) to draw more customers onto the showroom floor.
Tag: mobile
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Scoring Revenue and Growth in the Saturated F2P Games Market
Even though the mobile games market is showing massive growth, carving out a piece of the pie is not so easy. In an oversaturated market for free-to-play games, it’s hard to become the next big Clash of Clans. But as I report for Open Mobile Media, creating a good monetization strategy and marketing plan is… Continue reading Scoring Revenue and Growth in the Saturated F2P Games Market